Dive Into the New Year at the Lake Lure Polar Plunge

The Lake Lure Polar Plunge started ten years ago with 23 participants. Today, the annual event draws hundreds of daring souls from near and far. In recent years, nearly 1,000 loyal plungers and supporters have come out for the festivities. Read on to discover how you can make the most of the plunge, including tips on how to win! Afterward, if you are looking for more fun things to do in Lake Lure, download our free Chimney Rock/Lake Lure Vacation Guide.


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Your Complete Guide to the Lake Lure Polar Plunge

What is the Polar Plunge?

Whether you choose to participate or stand back and watch, we promise that the Lake Lure Polar Plunge will become your New Year’s Day tradition. Each year, hundreds dive into the chilly Lake Lure to support local charities. Wild costumes, bonfires, hot chocolate, and a live DJ complete the affair.

Grab last year’s Halloween costume and jump in! All participants leave with a commemorative medal for their bravery. Proceeds benefit The Chamber of Hickory Nut Gorge and Hickory Nut Gorge First Responders.

How to Win

Prizes are awarded for the best costume, so dress to impress! There are also awards for the youngest, oldest, and Plunger who travels the furthest. This year’s pre-Plunge activities include a fun run and a tug-of-war-match. Arrive early so you don’t miss out! For a sneak peek of last year’s competition, see the Asheville visitors bureau website.

Helpful Information for Planning Your Trip

  • The Polar Plunge takes place every year at noon on January 1. Registration is from 10:00 a.m. to 11:30 a.m.
  • The cost to participate is only $20. Admission is free for spectators, so bring your family and friends!

More Fun Ways to Welcome the New Year

If you’re looking for more fun ways to celebrate the New Year, you’re in luck! There are plenty of fantastic events near Lake Lure to get you ready for the year ahead. One of our favorite celebrations is Winter Break Family Fun at Chimney Rock State Park. During the last week of January, you can explore miles of hiking trails and have fun with Family Animal Encounters. Kids and adults can meet Grady the Groundhog’s woodland friends and even some birds of prey! Asheville is another great place to ring in the New Year. This vibrant city has a variety of restaurants, clubs, pubs, and live music venues to celebrate in.

Find Everything You Need at The Esmeralda Inn & Restaurant

The Esmeralda Inn & Restaurant has everything you need to complete your Lake Lure Polar Plunge experience. Remember to fuel up in the morning with a complimentary, gourmet breakfast at our restaurant. Our spa is a great place to relieve worked muscles. The interior of the Chimney Rock River Cabin.

Cuddle up by the fireplace with your favorite book in our Chimney Rock River Cabin. This lovely accommodation features beautiful views of Hickory Nut Falls from its own private deck, a washer and dryer, remote control fireplaces, and more! Our onsite dinner restaurant, game room, and a private park are a few other amenities that our guests can enjoy. If you are ready to plan your next getaway, check our current vacation specials and book your stay. We can’t wait to hear about the fun that you had at the Lake Lure Polar Plunge!